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Best Brand Design
Best Product Design
China
Entrant Company
Category
Area / Locality
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The Goose Armor Primaloft Gold Jacket, crafted from lightweight cotton, offers remarkable versatility and serves as both an outer layer for protection and a mid-layer for insulation. Its design allows for flexible combinations and provides optimal protection and temperature regulation across various climatic conditions. Only weighing 335g (in men's size L), it distinguishes from other similar jackets in terms of lightness. The minimalist design and draping make it appropriate for an array of occasions, fulfilling diverse dressing needs. Whether for urban commuting or open field activity, this jacket guarantees exceptional comfort, durability, and insulation.
Entrant Company
Taillight
Category
Best Brand Strategy - Best Brand Positioning
Area / Locality
United States
Continent
National
Entrant Company
Fruit-tella / Perfetti Van Melle
Category
Best Brand Identity - Best Brand Mascot
Area / Locality
Angola
Continent
Europe
Entrant Company
Jennings Social Media & MarTech
Category
Best Brand Innovation - Best Brand Innovation in Marketing
Area / Locality
United States
Continent
National
Entrant Company
Yorkville University
Category
Best Rebranding Effort - Best Visual Identity Refresh
Area / Locality
Canada
Continent
North America